BIG DATA IN PROCUREMENT: THE ROLE OF PEOPLE BEHAVIOUR AND ORGANIZATION ALIGNMENT
Abstract
Procurement can be considered as one of the most complex functions within an organization. Complex and big data analytics attract a growing interest in procurement strategies due to the possibility of decreasing complexity, lower costs, support assertive decision-making process and avoid fraud. However, procurement professionals seem to have difficulty to define the best way to implement complex data analysis. In this sense, this paper aims to exploit the role of organization alignment and people behaviour on big data initiatives in Procurement. Through a survey with 219 executives, the results suggest that, to succeed, organization and procurement strategies must be aligned and the key driver to advance is cost reduction and the willingness to use new technologies. Although behaviours are relevant in change management processes, the buyer's current behaviours (intentions and reactions) do not significantly impact on deployment of big data strategies.
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