Services sector in Colombia: relationship between innovation and internationalization // Sector servicios en Colombia: la relación entre innovación e internacionalización // Setor de serviços Colômbia: da relação entre inovação e internacionalização

Suelen Emilia Castiblanco Moreno
Ofelia Patricia Castro Castell
Adriana Patricia Gómez Ramírez


DOI: http://dx.doi.org/10.15665/rde.v15i2.927

Abstract


The services sector has been constituted as the most important of the national economy with a 51.1% of GDP share in 2014, however, in that same year, represented less than 0.2% in the country's exports. In this sense, the objective of this article is to identify the relationship between innovation and internationalization in the services sector in Colombia in order to understand their low participation in exports. Thus, a reference framework on the services sector is presented and a quantitative descriptive analysis of the EDITS information is carried out. From this analysis, it is concluded that the number of companies with innovation activities has decreased, that the few results of these activities are not oriented to the international markets and that they are financed almost entirely by the companies in the face of the low level of public support.


Keywords


Innovación, Sector servicios, internacionalización

Full Text:

PDF (Español)

References


Andersen O (1993) On the internationalization process of firms: a critical analysis. Journal of International Business Studies. Vol. 24 No. 2, pp. 209-31.

Arzola, M. (2001). Comparación de la Capacidad Tecnológica del Sector Metal entre Aragón/España y Guayana/Venezuela mediante Categorías Universales: Perspectivas para la Cooperación Empresarial. Tesis Doctoral. España: Universidad de Zaragoza.

Bason, C (2010). Leading public sector innovation: Co-creating for a better society. USA: Policy Press.

Borrell, R. y Relaño, R (2009), “Binomio innovación-internacionalización y su relación con la estrategia en las empresas innovadoras localizadas en Andalucía”, Scripta Nova. Revista Electrónica de Geografía y Ciencias Sociales, 13, 281-309.

Bryson, J.R., Daniels, P.W., Warf, B (2004) Service worlds: People, organisations, technology. London: Routledge.

Calof, J. y Beamish, P. (1995), "Se adaptar a mercados extranjeros: explicando la internacionalización" la evaluación de la empresa internacional, No de Vol. 4. 2, pp. 115 -31.

Canals, J. (1994). La internacionalización de la empresa. Cómo evaluar la penetración en mercados exteriores, 1era. Edición, Madrid, McGraw-Hill.

Casillas, J. C., Moreno, A. M., Acedo, F. J., Gallego, M. A., & Ramos, E. (2009). An integrative model of the role of knowledge in the internationalization process. Journal of World Business, 44(3), 311-322.

Castro Díaz-Balart, Fidel. (2001). Ciencia, innovación y futuro. Habana: Ediciones Especiales, Instituto Cubano del Libro.

Chung, S y Kim, G. (2003). Performance effects of partnership between manufacturers and suppliers for new product development: the supplier’s standpoint. Department of Business Administration, Kwandong University, 522 Naegog-dong, Gangneung, Gangweon-do 210-171, South Korea

Consejo Privado de Competitividad (2015) Informe Nacional de Competitividad 2015 – 2016. Bogotá. P. 324

Consejo Privado de Competitividad. (2013a). Informe Nacional de Competitividad 2013-2014. Bogotá.

Cornell University, INSEAD, and WIPO (2015). The Global Innovation Index 2015: Effective Innovation Policies for Development, Fontainebleau, Ithaca, and Geneva.

Den Hertog, P (2000) Knowledge – intensive business services as co – producers of innovation. International Journal of Innovation Management, 4(4), p. 491 - 528

Departamento Administrativo Nacional de estadísticas – DANE – (2014) Encuesta de desarrollo e innovación tecnológica en los sectores servicios y comercio – EDITS IV. Boletín técnico. Consultado el 06 de julio de 2016 del sitio web: http://www.dane.gov.co/files/investigaciones/boletines/edit/Bol_EDIT_servicios_2012_2013.pdf

Departamento Administrativo Nacional de estadísticas – DANE – (2016) Metodología general encuesta de desarrollo e innovación tecnológica en los sectores servicios y comercio – EDITS. Dirección de metodología y producción estadística DIMPE. Consultado el 06 de julio de 2016 del sitio web: http://www.dane.gov.co/files/investigaciones/fichas/DSO-EDIT-MET-01.pdf

Douglas, S. and Craig, C. (2011), "Convergence and Divergence: Developing a Semiglobal Marketing Strategy", Journal of InternationalMarketing, Vol. 19, No. 1. P. 82-101.

Fayos, T., Calderón, H. y Mir, J. (2011): “El éxito en la internacionalización de las cooperativas agroalimentarias españolas. Propuestas de un modelo de estudio desde la perspectiva del marketing internacional”, CIRIEC-España, Revista de Economía Pública, Social y Cooperativa , 72, 43-72.

Foro Económico Mundial (2016) Competitiveness Rankings 2015 – 2016: Colombia. Consultado el 06 de julio de 2016 del sitio web: http://reports.weforum.org/global-competitiveness-report-2015-2016/economies/#indexId=GCI&economy=COL

Handfield, R; Krause, D; Scanell, T y Monczka, R. (2000): “Avoid the Pitfalls in Supplier Development”. Sloan Management Review. MIT. Winter 2000, Vol. 41, Nº 2.

Katrishen, FA y Scordis NA (1998). “Economies of Scale in Services: A Study of Multinational Insurers.” J International Business Studies 29(2): 305-323.

Krause, D.R., Scannell, T.V. y Calantone, R.J. (2000), “A structural analysis of the effectiveness of buying firms’strategies to improve supplier performance”, Decision Sciences, Vol. 31 No. 1, pp. 33-55.

Escorsa, P y Valls, J (1997) Tecnología e innovación en la empresa, Dirección y gestión. Barcelona: Ediciones UPC.

Gallouj, Z., & Weinstein, O. (1997). Innovation in services. Research Policy, 2, 537-556.

Gallouj, F. (1998). Innovating in reverse: services and the reverse product cycle. European Journal of Innovation Management, 1(3), 123-138.

Gallouj, F., & Savona, M. (2009). Innovation in services: a review of the debate and a research agenda. Journal of Evolutionary Economics, 19, 149-172.

Griliches, Z. (1992). Output measurement in the service sector. Chicago: University of Chicago press.

Hirsch, S. (1965). The United States electronics industry in international trade. National Institute Economic Review, 92-97.

Hsu, C. (2003). An integrated model of the internationalization -performance relationship (Order No. 3102903). Available from ProQuest Central. (288325153). Retrieved from http://search.proquest.com/docview/288325153?accountid=174952

Kotler, P. (2000). Administración del marketing: una edición del nuevo milenio. Sao Paulo: Prentice Hall.

Lazim, H. M., Salleh, M. N., Subramaniam, C., & Othman, S. N. (2013). Total productive maintenance and manufacturing performance: Does technical complexity in the production process matter? International Journal of Trade, Economics and Finance. No. 4(6). P 380.

León, N (2008) Gestión de la innovación tecnológica en el mundo empresarial del Siglo XXI. Formación y consultoría para la organización. Consultado el 07 de julio de 2014 del sitio web: http://www.neuronilla.com/index.php?option=com_content&view=article&id=435/86

Lovelock, C. H. (1999). Developing marketing strategies for transnational service operations. The Journal of Services Marketing. No. 13(4). P. 278-289.

Martín, I. y Gaspar, A.I. (2005). La cooperación empresarial como estrategia para lograr sinergias PYMES y grandes compañías. Estudio empírico sobre el sector turístico español. Boletín Económico ICE, 2844, 25-36.

Menzies, J. L., y Orr, S. (2013). The services internationalization process: An exploratory investigation of australian service company internationalization to china. Journal of Asia - Pacific Business, 14(4), 287. Retrieved from http://search.proquest.com/docview/1462877360?accountid=174952

Miles, I. (1994). Innovation in Services. Part 2: Sectoral and Industrial Studies of Innovation en The Handbook of Industrial Innovation. Gran Bretaña: Editores M. Dodgson, M. y Rothwell, R.

Monczka, R; Trent, R y Callahan, T. (1995): “Supply base strategies to maximize supplier performance”, The International Journal of Physical Distribution & Logistics Management, Vol. 23 No. 4, pp. 42-54

Moore, M y Hartley, J. (2010). Innovations in governance in The New Public Governance? Londres: Routledge.

Moore, M; Sparrow, M; Spelman, W (1997). Innovation in Policing: From production lines to jobs shops, en Altshuler, A.; Behn, R. (editores), Innovation in American Government. USA: The Brookings Institution Press.

Mulgan, G (2009). The Art of Public Strategy. Mobilizing Power and Knowledge for the Common Good. UK: Oxford University Press.

OCDE. (2013). OECD reviews of innovation policy. Colombia: overall assessment and recommendations. Paris: OCDE Publishing.

Ogbuchi, A. O. and Longfellow, T. A. (1994). "Perceptions of U.S Manufacturing SMEs Concerning Exporting: A Comparison Based on Export Experience," Journal of Small Business Management, October, 37-47.

Organización para la Cooperación y el Desarrollo Económico - OCDE. (2005). Manual de Oslo: Directrices para la recogida e interpretación de información relativa a la innovación. Madrid: Comunidad de Madrid.

Osuna, M. (2014). Innovation and internationalization as a single strategy of the firm: a unification of theories. International Journal of Management and Marketing Research Vol. 7.1 P. 73-84.

Perrault, J. y ST Pierre, J. (2008). Une analyse de l’articulation internationalisation innovation dans les PME, de la métaphore du jazz à l’apologie de la clarinette. communication au 9° CIFEPME, Louvain-la-Neuve. Torrè

Porter, M. (1985), Competitive Advantage, The Free Press, New York, NY.

Porter, M. (1996). Estrategias competitivas. Técnicas para el análisis de los sectores industriales y de la competitividad. México: Ediciones CECSA.

Porter, M. (1999): “Cúmulos y competencia” (Capitulo 7). Ser competitivo: nuevas aportaciones y conclusiones. (Rafael Aparicio Aldazábal, Trad.) España: Deusto S.A.

Raymond, L., Julien, P.-A. and Ramangalahy, C. (2001), "Technological scanning by small Canadian manufacturers", Journal of Small Business Management, Vol. 39 No. 2, pp. 123-38.

Sarache, W; Castrillón, O; Ortiz, L. (2009): “Selección de Proveedores, una aproximación al estado del arte”. Cuadernos de Administración, Pontificia Universidad Javeriana, Colombia. Vol. 22, Núm. 38, enero-junio, pp. 145-167.

Shearmur, R., Dolreaux, D., Laperrière, A (2014) Is the degree of internationalization associated with the use of knowledge intensive services or with innovation? International business review, 24, 457 – 465.

Sundboy, J., & Gallouj, F. (1998). Innovation in services. European Commission through the Targeted Socio-Economic Research Program Technovation, 29(9), pp, 632-641.

Swamidass, P.M. and Kotha, S. (1998), "Explaining manufacturing technology use, firm size and performance using a multidimensional view of technology", Journal of Operations Management, Vol. 17 No. 1, pp. 23-37.

Valencia, R y Muñoz, P (2005). Asociatividad empresarial en Colombia. Cámara de comercio. Bogotá.

Valls, J. (2000). Tecnología e innovación en la empresa. Dirección y gestión. Barcelona: Ediciones UPS.

Vasconcellos, E., Vasconcellos, L., & Jacobsohn, J. (2006). Innovación en servicios. Estructura conceptual y aplicación a dos casos de éxito: Accenture y e-Fotos. Revista de Empresa (15), 10-24.

Vernon, R. (1979). The product cycle hypothesis in a new international environment. Oxford bulletin of economics and statistics, 41(4), 255-267.

Vila, N. y Kuster, I. (2007) "The importance of innovation in international textile firms", European Journal of Marketing, Vol. 41 Iss: 1/2, pp.17 - 36

Windrum, P; Koch, P (2008). Innovation in Public Sector Services. Entrepreneurship, Creativity and Management. UK: Edward Elgar, Cheltenham.

Wu, D., Xiao-bo, W., & Hao-jun, Z. (2012). International expansion and firm performance in emerging market: Evidence from china. Chinese Management Studies, 6(3), 509-528. doi:http://dx.doi.org/10.1108/1750614


Refbacks

  • There are currently no refbacks.


Copyright (c) 2017 Suelen Emilia Castiblanco Moreno, Ofelia Patricia Castro Castell, Adriana Patricia Gómez Ramírez

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.


Our index:

Information Matrix for the Analysis of Journals (WoS recognition): Citation Index (ESCI)=+3.5, DOAJ (EBSCO, EconLit, vLex, DOAJ)=5, SCIB (Secondary Composite Index Broadcasting)=9.5. Likewise, in the PUBLINDEX we were recognized as being a journal of the first quartile (Q1) for its level of reading and citation.

License by: