Analysis of the Colombian Medical Tourism Industry from a Systemic Competitiveness Approach

Mario Alberto De la Puente
http://orcid.org/0000-0002-0783-1267


DOI: http://dx.doi.org/10.15665/dem.v16i2.1503

Abstract


This research article analyzes the role of the central government of Colombia in the strategy for the improvement of the medical tourism industry through a critical approach of the traditional model of competitiveness. Based on a mixed method, the feasibility of the associative systemic competitiveness model and its effectiveness on the quality of medical services offered to foreign patients is determined. The proposal for the implementation of systemic competitiveness model improves the perception of quality of medical services by foreign patients. In order to implement the proposed model, it is recommended the expansion of free taxation zones, the proliferation of medical service clusters and the strengthening of strategic alliances with international operators.


Keywords


Systemic competitiveness; Medical tourism; Government role; Traditional competitiveness model; Heath tourism

Full Text:

PDF (En)

References


Altemburg, T., Hilebrand, W., Meyer-Stamer, J. (1998). Building Systemic Competitiveness Concept and Case Studies from Mexico, Brazil, Paraguay, Korea and Thailand. Available at http://www.meyer-stamer.de/1998/sysco98.pdf

Aria, F., Matos, A. (2012). Health tourism: Concept, history, development and current state of global market. Clio America, 6, 75-77.

Arias, F., Matos, R., Caraballo, M. (2015). Medical Tourism: Characterization the Offer in the District of Cartagena. 1st Ed. Bonaventuriana. 2016. ISBN: 978-958-8590-48-6.

Colombian Association of Cosmetic Surgery. (2017). About Us. Available at https://asociacioncolombianadecirugiacosmetica.com/

Colombian Society of Aesthetic and Reconstructive Plastic Surgery. (2017). Manual of Risk Preventions in Reconstructive Plastic Surgery. Available at https://www.cirugiaplastica.org.co/seguridad-del-paciente.html

Conell J. (2011). Medical Tourism. A new inequality? Privatisation, urban bias, migration and medical tourism. Asia Pacific Viewpoint, 52, 260-271.

De la Hoz, A., & Leiva, F. (2016). Analysis of the determinants on the predisposition to visit a wellness tourism destination. Typologies of potential tourists. Tourism & Management Studies, 12, 84-95.

De la Puente, M. (2016). Health Tourism: International Dynamics and the Colombian Case. Barranquilla: 1st Ed. Uninorte Editions.

De la Puente, M. (2015). Dynamics of International Health Tourism. Revista Dimension Empresarial, 13, 2, 167-184.

Deloitte Consulting Group. (2014). Medical Tourism: Updates and Implications. Available at http://www.medretreat.com/templates/UserFiles/Documents/Deloitte%20Report%2 020091023.pdf

Espinosa, A., & Jackson, M. (2002). A systemic look at educational development programs: Two perspectives on a recent Colombian experience. Kybernetes. 31, 1324-1335.

Global Healthcare Accreditation Program. (2017). Global Healthcare Accreditation Standards Brief 4.0 [Internet]. Available at http://globalhealthcareaccreditation.com/wp-content/uploads/2017/05/GHA_STANDARDS_BRIEF_4.0.pdf

Hillebrand, W., Messner, D., & Meyer-Stamer, J. (2013). Systemic Competitiveness: New Governance Patterns for Industrial Development. New York: Frank Cass.

Hotels and Tourism Association of Colombia. (2014). General Statistics. Available at http://www.cotelco.org/estudios-e-investigacion/

Joint Commission International. (2017). Accredited Organizations. Available at http://www.jointcommissioninternational.org/about-jci/jci-accredited-organizations/?c=Colombia

Jones, A. (2002). Cluster and market failure in the small business sector. In: Competitiveness Institute 5th Annual Global Conference, 10-12 October 2002; Canberra: CIGC; 2002. p. 14-21.

Mason, A., & Wright, K. (2011). Framing medical tourism: An examination of appeal, risk, convalescence, accreditation, and interactivity in medical tourism web sites. Journal of Health Communication, 16, 163-177.

McKinsey & Company. (2016). Colombia´s Lesson in Economic Development. Available at http://www.mckinsey.com/global-themes/americas/colombias-lesson-in-economic-development.

McKinsey & Company. (2009). Developing Sector of World Class. Available at https://www.ptp.com.co/documentos/Plan%20de%20Negocios%20Turismo%20de %20Salud.pdf

Medellin Chamber of Commerce. (2016). Health Tourism in the International Context and Conditions for Access to the Market. Available at http://www.politecnicojic.edu.co/images/downloads/publicaciones/revista-interseccion/interseccion-03/pdf/turismo-salud.pdf

Medical Tourism Association. (2014). Wellness Tourism: A Trillion Dollar Future? Available at http://www.medicaltourismassociation.com/upload/upload_WELLNESS_WHITEP APER-1.pdf

Ministry of Industry and Commerce. (2016). Health Tourism and Collaborative Experience 2016. Available at http://www.mintic.gov.co/portal/604/w3-article-27239.html.

National Planning Department. (2010). Document 3678 of 2010. Production Transformation Policy: A Model of Sectorial Development for Colombia. Available at https://colaboracion.dnp.gov.co/CDT/CONPES/Econ%C3%B3micos/3678.pdf

National Planning Department. (2009). Document 3582 of 2009. National Policy of Science Technology and Innovation Available at http://www.colombiacompetitiva.gov.co/sncei/Documents/conpes-3582-de-2009.pdf

National Planning Department. (2008). Document 3533 of 2008. Bases of a plan of action for the adaptation of the intellectual property system to competitiveness and national productivity 2010-2020. Available at http://www.ica.gov.co/getattachment/a1be26c2-af09-4635-b885-c3fcea7291e4/2008cp3533.aspx

Organisation of Economic Co-operation and Development. (2016). Developing of OECD Competitiveness Indicators Platform. Available at https://www.oecd.org/mena/competitiveness/44965863.pdf

Oxford Business Group. (2017). Colombia 2016. Available at https://www.oxfordbusinessgroup.com/node/902258/reader [Accessed: 2017/04/12].

Porter, M. (1990). Competitive Advantage of Nations. New York: Free Press.

Procolombia. (2016). Health and Medical Tourism. Available at http://tlc-eeuu.procolombia.co/sites/default/files/2._turismo_de_salud_en_colombia_0.pdf

Productive Transformation Program. (2016). Dynamics of Colombian Medical Tourism. Available...at…https://www.ptp.com.co/documentos/Plan%20de%20Negocios%20Turismo%20de%20Salud.pdf

Rugman, A., Cruz, J. (1993). The double diamond model of international competitiveness: The Canadian experience. MIR: Management International Review, 17-39.

Vijaya, R. (2014). Medical tourism: Revenue generation or international transfer of healthcare problems? Journal of Economic Issues, 44, 53-70.

World Development Indicators. (2015). Compound Indicators. Available at http://data.worldbank.org/sites/default/files/wdi2014-highlights.pdf


Refbacks

  • There are currently no refbacks.


Copyright (c) 2018 Mario Alberto De la Puente

Creative Commons License
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.